CALA is an all-in-one platform designed to run and scale your fashion house. CALA also has a great sense of humor. 

With the upcoming release of their polarizing “VAX Card Pocket Tee” we were tasked with creating a launch video matching the absurdity of their product. Our approach was to embrace the Vax Card Tee for what it was. Taking cues from popular media such as “Blade Runner”, “The Island” and “Robocop”, we produced a satirical piece that oozes dystopian flair and encouraged enthusiastic reaction.

The advertisement garnered significant attention -  from both social media and news outlets alike.